Ferragamo’s chartreuse pops at Milan Fashion Week as Maximilian Davis debuts 1920s-inspired co-ed collection

Milan — Maximilian Davis unveiled Ferragamo's latest collection Saturday during Milan Fashion Week, previewing a co-ed lineup inspired by the 1920s in the brand's Portrait Hotel courtyard where he made his debut as creative director three years ago. The show highlighted chartreuse accessories that stood out against sleek silhouettes and a mood that balanced glamour with contemporary ease.

The collection combined a 1920s mood with modern tailoring, presenting women in slinky, sheer pieces and men in broad-shouldered, long-jacket suiting that nodded to a speakeasy-era silhouette. Dresses alternated between sheer chiffons and clingy knits, with fringe detailing recalling flappers. Silken scarves tied around the rear ends of the men's suits created an unexpectedly sexy silhouette, a device echoed on the dresses and integrated with a generous pop of color. The chartreuse bags and shoes provided a bright counterpoint to the predominantly dark or neutral palettes, underscoring a thread of bold color that ran through the lineup.

Pointed mules with a reverse sculptural heel were the footwear of choice, while mini pouches and clutches finished many looks, often providing the only additional color punch in an otherwise refined palette. The styling echoed the era’s sensuality while keeping the pieces wearable and contemporary, suitable for an audience that expects both drama and practicality from Ferragamo.

Front-row guests included supermodels and actresses, among them Christy Turlington and Naomi Watts, whose presence underscored the show’s status within Milan Fashion Week. Their appearance underlined Ferragamo's appeal to a wider audience, from fashion insiders to global consumers who follow how heritage brands reinterpret luxury for today.

The setting, in the same courtyard where Davis first presented Ferragamo as creative director, added a sense of continuity to the collection. Rain threatened the outdoor runway, and organizers used vinyl overcoats as a hedge against showers, a reminder of the logistical improvisations that fashion events often require. Even with weather concerns, the show maintained a sense of cinematic glamour, aligning with a season that has increasingly valued storytelling alongside craft.

Overall, the collection reflected Davis's ongoing effort to fuse Ferragamo's traditional Italian craftsmanship with a provocative, modern silhouette. The 1920s-inspired co-ed lineup—centered on chartreuse accents, sheer fabrics, fringe detailing, and statement accessories—positioned Ferragamo as both a nod to fashion history and a forward-looking label intent on appealing to a diverse, global audience. The presentation at the Portrait Hotel reinforced the brand’s identity as a house that honors its roots while inviting new interpretations, an approach that will likely shape Ferragamo’s creative direction in the coming seasons.