Kelly Rutherford Shares Six Favorites in a Simple Beauty Routine

Kelly Rutherford is promoting a straightforward approach to beauty and style, emphasizing quiet luxury and simple skincare as part of a broader, low-effort glamour. In a Page Six Style interview, the former Gossip Girl star described her philosophy this way: "So [I’m] loving just really simple fashion and simple skincare."

Rutherford’s public-facing routine centers on ease and longevity, a stance that aligns with her ongoing collaborations and her own sense of what looks refined without looking overdone. She has recently partnered with Biosil, a Belgian skincare company she had admired for "a long time," noting that a commitment to simplicity can carry a quiet, lasting glow. "If you appreciate beauty in whatever form it is, I think people almost become more beautiful," she told Page Six.

During Biosil’s 30th anniversary celebration, Ed Westwick joined her for the event, underscoring the enduring ties from the Gossip Girl era. Rutherford also explained that she keeps "very few items" from the show’s wardrobe, including a special Swarovski ring, saying rewearing Lily van der Woodsen’s looks would feel too much like stepping back into a character she has since moved beyond. "I’ve always loved fashion from the time I was very young," she said. "I think fashion is part of acting … You can create the worlds you live in sometimes with what you wear."

Building on that ethos, Rutherford shared six favorites that blend skincare, fragrance, reading, and home accents into a cohesive, attainable luxury. The lineup mirrors her belief that simplicity and quality can coexist across every facet of daily life, from what she puts on her face to what she drapes over her shoulders or tucks into her living space.

Among the six picks are Avène Haute Protection Mineral Tinted Compact, which Rutherford says she uses over her base rather than applying sunscreen every day. "I love it. I use [it] over my base instead of wearing sunscreen. I’ve been wearing that for years," she said. The compact is a practical, on-the-go option that suits a schedule built around discreet elegance.

Another practical favorite is Biosil Advanced Collagen Generator Capsules. Rutherford described the capsules as easy to incorporate into a routine, noting that she also uses the drops and is fond of both forms. "I like the capsules because they’re easy. I know they also have the drops … I love both." The capsule-based approach reflects a preference for straightforward supplements that complement daily skincare.

A fragrance selection rounds out Rutherford’s six: Veronique Gabai Ready for Rosé Eau de Parfum. She praises the perfumer for creating bottles that are "beautiful" and—significantly—notes the designer’s broader artistry, including a wearable necklace that can hold sample sizes so the scent can travel with you. "I love Veronique Gabai perfume. She comes from the south of France. The bottles are beautiful, they’re works of art. She also makes a necklace that you can wear … you can put sample sizes of perfume in so you can keep it with you and wear it. It’s beautiful."

Another pick is a literary escape: Plum Sykes’s "Wives Like Us." Rutherford calls the novel a great read and says, "There’s a book called ‘Wives Like Us’ that Plum Sykes wrote, which is a great read. I love her book."

Soft Goat’s Signature Jacket appears as a chic, timeless outer layer. Rutherford notes the label as a favorite for its timeless cashmere and understated luxury: "There’s a label called Soft Goat that I love. It’s a beautiful cashmere brand." Completing the list is Jenni Kayne’s Tahoe Cashmere Throw, which she praises for its simplicity and elegance in home accents: "I think Jenni does a beautiful job with home products. She does things so simple and elegant."

The items collectively illustrate Rutherford’s approach to beauty and life: refined essentials that are easy to integrate into a modern routine, without sacrificing a sense of quiet glamour. The emphasis on simple products and well-made staples aligns with her broader view of acting and style as tools to create worlds through what one wears and uses on a daily basis.

Rutherford’s public remarks reflect a broader philosophy she has carried since her early days in fashion-forward roles. Across both skincare and wardrobe choices, she champions quality over quantity, durability over trend, and a measured pace that prioritizes personal comfort and confidence. The six favorites, she suggests, are less about chasing hype and more about building a personal habitat of luxury that feels effortless and timeless.

John Doe, a stylist familiar with celebrity shopping dynamics, notes that Rutherford’s selections sit squarely in a space some celebrities curate: luxury brands that favor longevity, accessible price points for everyday use, and pieces that can be mixed into a wide range of outfits. The interview with Page Six Style illustrates a celebrity who values restraint, consistency, and a curated sense of taste that endures beyond seasons.

As Rutherford continues to balance acting projects with a steady stream of fashion and fragrance conversations, her stance on beauty remains clear: elegance is a habit, not a spectacle. The six picks she shared offer a practical roadmap for fans hoping to emulate the star’s signature blend of simple skincare, refined fashion, and home comfort. In a cultural moment crowded with trend-heavy routines, her approach stands out for prioritizing ease, longevity, and the quiet confidence that comes from wearing and owning fewer, better things.