Apple AirTags Hit Lowest Price Since July as Sale Expands

Apple AirTags are at their lowest price since July, with a single tag discounted to just under $22 and a four-pack available at about $72, roughly $18 per tag. The deal signals continued popularity of Apple’s compact location trackers as shoppers gear up for holiday travel and gift buying.

AirTags work by pinging their location through Apple’s Find My network. When attached to an item, users can track its location in the Find My app across iPhones and other Apple devices. The tag can be prompted to play a sound to help locate it, and its location data is encrypted to protect privacy. Even when the tag is far away, it can anonymously and securely use a network of nearby Apple devices to relay its position back to the owner. If the tagged item moves away from the user, a notification can be sent. The tags are water- and dust-resistant, and setup is straightforward, with the option to assign a custom name to each tag to keep belongings organized.

The price drop is paired with a robust accessory market and broad consumer interest. A single AirTag is now discounted to its lowest level since July’s Prime Day, while a four-pack translates to about $18 per tag, a price point many shoppers find compelling for luggage, keys, backpacks, or other valuables. On-page coupons also unlock savings on compatible add-ons: a carabiner carrier with a 20% coupon, a four-pack of silicone key holders at roughly 16% off, and a lightweight wallet-style holder at around 10% off. Belkin’s secure locking holder—often highlighted for its tamper-resistant design—has been a popular option among reviewers, along with leather holders that conceal the tag while remaining unobtrusive.

Prominent reviews highlight durability, simplicity, and effective tracking. Amazon customers have given AirTags high marks, with many praising the setup process, the precision of location data, and the practical value of attaching tags to travel gear, keys, and bags. One reviewer called the AirTag an “investment worth every penny” for Apple users who value the security of their belongings, while another noted that the device helps locate luggage in crowded spaces. The combination of Find My integration, end-to-end privacy protections, and a growing ecosystem of accessories has helped AirTags become a mainstream option for everyday item tracking.

In broader terms, the current price movement underscores how location-tracking technology has matured into a common feature of consumer devices. AirTags rely on the Find My network rather than standalone GPS, leveraging crowdsourced data to provide location signals while maintaining privacy protections. As more people adopt remote work, travel more frequently, and juggle multiple items across destinations, small, discreet trackers offer a practical, low-friction way to keep tabs on belongings. Shoppers should act quickly if they want to take advantage of this window, as promotions can end without notice.

For travelers and everyday users alike, AirTags remain a popular choice for keeping track of belongings. While price is just one factor, the current discounts reflect sustained demand for a product that combines straightforward setup, reliable tracking, and privacy-focused design. As with any tracking technology, users should stay mindful of privacy considerations and use AirTags responsibly to maximize benefits while minimizing potential misuse.